KOOM CHALLENGEKOOM CHALLENGESEP 4 – 30, 2026
K-FilmK-Pop&DanceK-ArtApplyFAQ

Challenge K-Art

Tell us about your dream through a photo and your story.

Apply

What you win

Only one Grand Prize winner is selected in K-Art. That winner receives about $2,000 (subject to exchange rate fluctuations) worth of benefits below — a chance to bring your KOOM to life in Manhattan.

Winners outside the U.S. may choose to use part of their prize for round-trip airfare. Prize payments will be announced separately after KOOM Week (Oct 12-18).

  • About $2,000 worth of benefits
  • 1-month exhibition and artwork sales opportunity at New York gallery SPACE776 (subject to change)
  • An opportunity to speak on the KOOM stage.

How to enter

  1. 01

    Create

    Post an original photo about Dream — a dream while sleeping, a hope you hold, a look or taste you pursue, or any wish that makes you think “I wish it were like this.” Write the story behind it. There is no limit on the number of photos or the length of your story.

  2. 02

    Post

    Publish both on a public Instagram account in your own name. Keep likes, comments, views, and other counts public. Add @koom_challenge as a collaborator, tag @artue.io, plus #koomchallenge and #koomart.

  3. 03

    Submit

    Send that Instagram post URL here and answer a few questions.

Apply

Open to dreamers everywhere. Wherever you're from, whatever you do — if you have a KOOM, you can enter. Submit a post URL that meets the requirements below.

  1. 1On a public Instagram account in your own name, post an original photo about your dream together with the story behind it. There is no limit on the number of photos or the length of your story.
  2. 2Keep likes, comments, views, and other activity public.
  3. 3Add @koom_challenge as a collaborator.
  4. 4Tag @artue.io on the post.
  5. 5Use the hashtags #koomchallenge and #koomart.

Submitted content, including the likeness contained therein, may be used for the Dream Project (including but not limited to exhibition, screening, and promotion).

Submitted photos will be reinterpreted through ARTUE's digital art platform, YourArtue, and may be featured in the exhibition. Please apply only if you agree to this.

K-Art entries must be a public Instagram post. Inspect the post. If successful, the content is filled in automatically. If not, you can still submit manually.

By submitting, you agree to our Notice at collection and Privacy Policy, and that your submitted content, including your likeness contained therein, may be used for the Dream Project (including but not limited to exhibition, screening, and promotion).

Have questions?

Read the FAQ, or contact us and we'll help you get started.

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